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FLASH MOVIES
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THE BROADBAND REVOLUTION
Forget simple animation, high speed broadband now allows full and complex videos to be streamed over the Internet, in real-time. There are several formats available for presenting these movies in a browser window, although improvements in Flash encoding technology have produced a clear winner. The same Flash plug-in that allows simple animations to be displayed on over 98% of Internet enabled computers, can also display high quality video.

FLASH ANIMATION

Flash was originally designed to produce cartoon style animation (text, shapes and images) for inclusion in a website. This offered designers far more creative freedom than a simple animated GIF image. As the capabilities of Flash grew, so did the applications. Now, in addition to animated icons and banners, there are thousands of Flash cartoons and product presentations available to view online. However, despite the creativity of designers, Flash presentations are always recognisable due to the inherent limitations of the Flash development tool. Think about it - there's a world of difference between a Flash animation on a website and something you see on TV, DVD or film.

BEYOND FLASH - VIRAL WEB MOVIES
Instead of relying on Flash as the development tool, DIGITALmotion uses a range of industry standard 2D and 3D animation and compositing software. This allows the creation of high quality movies, in any style the client desires, limited only bytimescale and budget. These movies are initially producedat full DVD resolution, then exported in Flash format tobe played in any Web browser with the Flash plug-in.


With the combination of powerful development toolsand the universal availability of the Flash plug-in, DIGITALmotion pushes Flash movies to new heights.

 

 

 

CASE STUDY: FUTURE PROSPERITY 'STING'
Future Prosperity is a company which offers its customers a unique opportunity to escape the
'rat race' and join their Associate Prosperity Programme. In addition to producing a full 30
minute presentation explaining this programme in detail, DIGITALmotion also created
a short 'Sting' designed to spark the curiosity of potential Associates. This uses both
emotional and inspirational themes to encourage the viewer to consider their future.

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